How To Run Your Company Based On Metrics

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techcrunch.comI review a lot of board decks with a beautifully hand-crafted page with metrics for the company. That makes me nervous.

I prefer to see a screenshot of an internal dashboard, not something created for the board, and I prefer to see that same dashboard in the same format at every meeting. The reason is that the real value of the board deck is not (ironically) for the board; it’s for management to track their own performance. So I want to see that management is using a dashboard every day, not just for board meetings.

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