The Ultimate SaaS Metrics Cheat Sheet

0 – When it comes to SaaS, you are always hearing about MRR, Churn, ARR, ARPA, LTV, ASP, CAC, Customer Renewal Rate and many more other metrics you are supposed to use in order to better understand your business and generate growth.

So, what all these acronyms mean and how do you calculate them?Which is the link between them?

This cheat sheet from ChartMogul will make some light in the SaaS metrics and will let you know how to take control of your SaaS’s numbers.

Free pdf download at


photo CC by Josep Ma. Rosell


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