How to Take Advantage of Machine Learning and Kissmetrics to Reduce Churn

0 – Understanding customer behavior is key to any new SaaS success, as knowing your customer’s needs and wants is the first stept towards satisfying them.The “Leaky Bucket theory” is a real thing. Acquiring a new customer will cost you more than keeping an existing one.

And that’s where Kissmetrics in-app analytics and machine learning can help you make better-informed decisions for your customer retention campaigns.

Read more about what you should do to reduce your churn at




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